Tag Archives: social media

Making a Difference Against the Medical Device Tax

Sure, we’ve all been complaining about the medical device tax that is to go into effect in 2013, but how many of us are actually doing something about it?  Joe Hage, the owner of the “Medical Devices Group” on LinkedIn decided to do something big: Set up a website with the intent of getting 25,000 signatures on a petition to repeal it. “I sought to give my members a more constructive outlet than grousing,” he says. As of early last week, there were nearly 1,500 signatures listed on the site and the number is increasing steadily. The “Medical Devices Group” on LinkedIn, which now has nearly 109,000 members, also continues to grow in size—with as many as 500 new names added on some days. The day the no2point3.com...

A New Way to Market Your Medical Device

Did you ever consider marketing your medical device through social media?  I recently discovered a new social media site called Pinterest that may be the perfect site for such a venture. The picture-driven Pinterest made Internet history recently by rocketing to 10 million subscribers in just under two years, and has already surpassed all of the original four except for Twitter for referral traffic. The majority of users are early adopters of social media, women in their 20s and 30s who are sharing pictures in categories ranging from beauty and fitness to science and nature. Users can upload images directly to a particular “board” or use a toolbar widget to “pin” an image from a blog post or web page. The software automatically imbeds a link in the image, making...

Smartphones are Stressful

Have you been feeling anxious lately?  Perhaps it is because you have been spending too much time texting.  I know it sounds hokey, but apparently it’s true. Stress is a common factor of modern living and society. While most people learn how to deal with stress, new research indicates that smartphones are stressful because people appear to get caught up in compulsively checking for new messages, alerts and updates. In particular, a relationship was found between stress and the amount of times the phone was checked Does this sound familiar? Here’s the crux of the problem:  We use our smartphones at work to make tasks easier and reduce stress, but then we feel stress to keep up with the virtual social life we have created in order to make our lives less stressful.  It’s a vicious...

To Tweet or Not to Tweet

Yes, I check my facebook account every day, but I am certainly not “addicted to it”, as my husband seems to think.  This article on iMedicalApps.com talks about social media in terms of its usage by doctors who are posting medical information. “Technologically savvy physicians, students and other health providers, including readers of iMedicalApps.com, are likely to be involved in social media.  But many of us who may be new to social media may have no idea of what the rules of engagement are on the internet, and may not fully realize that posting on the internet is more public than hospital elevator chatter. While one can see who is in proximity of the hospital elevator, one has no way of knowing who might read a Facebook status update or tweet.  And...